Institute of Advanced Advertising Studies, Free Resources, Virtual Workshops and Online Courses, Institute of Advanced Advertising Studies (IAAS). The 2019 Jay Chiat Awards Winners . The 2015 Jay Chiat Awards for Strategic Excellence winners and case studies were showcased. Leo Burnett Melbourne Takes Home the Grand Prix Award. Silver. 4A's Announces Winners In 22nd Annual Jay Chiat Awards For Strategic Excellence. DigitasLBi/Chicago and Ketchum Chicago – “Whirlpool - Care Counts” Energy BBDO – “Off the Street Club - Kids are Tougher than the Streets” SapientRazorfish, Edelman, Mindshare, RESN, Opentopic, and Fishface – "Dove - Dear Media” The jury for the Jay Chiat Awards 2017 has been announced. The JCAs recognize the best strategic thinking in marketing, media and advertising around the world. The 4A’s StratFest celebrates the strategist community and is home to the 4A’s Jay Chiat Awards, which recognizes the best strategic thinking in marketing, media and advertising around the world. It serves 740 member agencies across 1,400 offices that control more than 85 percent of total U.S. advertising spend. Sao Paulo - The Jay Chiat Awards, international awards that recognize brilliant strategic thinking in the communications industry, have announced their 2012 winners. It’s no wonder that 2020 has taken its toll. Droga5 was awarded the Grand Prix for the Under Armour campaign “I Will What I Want.” Check out the case study here and watch the video below. 4A’s Jay Chiat Awards 2014 Client: British Airways Campaign: ‘Magic of Flying’ Summary British Airways operate in an incredibly competitive marketplace where costs, networks and schedules dominate the reasons for flying. Energy BBDO—Kids are Tougher than the Streets—Off the Street Club, Deutsch, Inc.—Life, Death, and Volkswagen’s Road to Redemption, Clemenger BBDO—TAC (Transport Accident Commission), Victoria, Towards Zero Road Safety Campaign— Meet Graham, Leo Burnett Chicago—Brooks Running—Rule 40—Embracing the Rule to Break the Rule, Walter Thompson New York—Northwell Health—The Return, AlmapBBDO—Doritos Mystery—Challenging a Generation, Periscope, Inc.—BASF—A New Age Market Strategy, Periscope, Inc.—Trolli—Taking Candy Beyond the Aisle, Fanatic—Development Company Brusnika—The Brusnika Effect, Leo Burnett, Toronto—Uniqlo—Uncommon Thread. Mother | New York Public Library NYPL: Taking the Library out of the Library. The jury for the Jay Chiat Awards 2017 has been announced. Subramanyeswar is part of the global strategy jury. Biography. Welcome to the 4A's StratFest & Jay Chiat Awards Facebook Group, a community dedicated to account planning and strategy in … The Jay Chiat Awards are hosted by the 4A’s, a national trade association that represents advertising agencies from the USA. Welcome to the 4A's Jay Chiat Awards for Strategic Excellence! Due to the COVID-19 crisis we have cancelled the Jay Chiat Awards for 2020 but will continue to highlight examples of great strategic thinking. With its best-in-class learning and career development programs, 4A’s and its Foundation fuel a robust diversity pipeline of talent for its members and the marketing and media industry, fostering the next generation of leaders. “This is a tremendous honor because the Jay Chiat Awards are so selective, and they celebrate the contribution of strategy and planning to great ideas,” said Katie Anderson, executive director of insights, Colle McVoy. NEW YORK—(Sept. 14, 2017)—Today, the 4A’s, the leading trade association representing the advertising agency business, revealed the winners of its 2017 Jay Chiat Awards for Strategic Excellence at the 4A’s Strategy Festival in New York City. TBWA\Chiat\Day Los Angeles—Airbnb—Don’t Go There, Live There. “This year’s recipients are at the forefront of strategy, driving innovative thinking with a brilliant collection of campaigns, new products and services that run the gamut from global to regional, nonprofit to product creation.”. McCann Worldgroup India is Agency of the Year at Jay Chiat Awards. Jay Chiat Awards recognize the best strategic thinking in our industry, and this year's winners will be announced at the 2017 Strategy Festival in NYC with presentations of select winning cases. About the 4A’s The 4A’s, founded in 1917, is the leading authority representing the marketing communications agency business. How could we differentiate? The complete list of winners is as follows: For further details and to view case studies of award entries, please visit: http://stratfest.aaaa.org/jaychiats. The awards will be presented on Oct. 8 at the 4A’s 2018 Strategy Festival in New York. Droga5—Under Armour—Michael Phelps—Rule Yourself, Anomaly—The Hershey Company/Jolly Rancher—A New Model for the New Era of Communications—Transforming a Brand that Sucks, McCann London—L’Oréal Paris True Match—How it Pays to Stand Up for Diversity, Johannes Leonardo—Adidas Originals x Alexander Wang—Strictly Wrong, BBDO India—P&G India—Ariel Matic—Dads #ShareTheLoad, Anomaly—Johnnie Walker—Keep Walking America, McCann New York—Lysol—Protect Like a Mother. 2007 Jay Chiat Planning Awards/- 2 - FOREWORD Greetings. It was presented yesterday at the 4A's Strategy Festival in New York. The 4A’s is pleased to announce the shortlist for the 2012 Jay Chiat Awards for Strategic Excellence. Leo Burnett Melbourne – "Headspace - Reword”, BBDO India – "P&G India - Ariel Matic - Dads #ShareTheLoad”, Anomaly – "Johnnie Walker - Keep Walking America”, McCann New York – "Lysol - Protect Like a Mother”, TBWA\Chiat\Day/Los Angeles and Starcom  – "Airbnb - Don't Go There, Live There.”, DigitasLBi/Chicago and Ketchum Chicago  – “Whirlpool - Care Counts”, Energy BBDO – “Off the Street Club - Kids are Tougher than the Streets”, SapientRazorfish, Edelman, Mindshare, RESN, Opentopic, and Fishface – "Dove - Dear Media”, TBWA\Chiat\Day / Los Angeles and Starcom – "Airbnb - Don't Go There, Live There.”, Droga5 – "Under Armour - Michael Phelps: Rule Yourself”, Anomaly and Universal McCann – "The Hershey Company/Jolly Rancher - A New Model for the New Era of Communications: Transforming a Brand that Sucks”, McCann London – "L'Oréal Paris True Match - How it Pays to Stand Up for Diversity”, Anomaly – "hmbldt - 5,000 Years in the Making”, J. Walter Thompson New York – "Northwell Health - The Return”, DigitasLBi/Chicago and Ketchum Chicago – "Whirlpool - Care Counts”, VML, Media Monks, Google, and The ZOO  – "LEGOLAND Florida Resort - Quest To LEGOLAND”, AlmapBBDO – "Doritos - Mystery: Challenging a Generation”, Periscope – "BASF - A New Age Market Strategy”, Fanatic – "Development Company Brusnika - The Brusnika Effect”, Leo Burnett, Toronto and SMG – "Uniqlo - Uncommon Thread”, Clemenger BBDO – "TAC (Transport Accident Commission), Victoria - Towards Zero Road Safety Campaign: Meet Graham”, Energy BBDO – "Off the Street Club - Kids are Tougher than the Streets”, P&G India - Ariel Matic - Dads #ShareTheLoad, Off the Street Club - Kids are Tougher than the Streets, Under Armour - Michael Phelps: Rule Yourself, The Hershey Company/Jolly Rancher - A New Model for the New Era of Communications: Transforming a Brand that Sucks, L'Oréal Paris True Match - How it Pays to Stand Up for Diversity, LEGOLAND Florida Resort - Quest To LEGOLAND, Doritos - Mystery: Challenging a Generation, Development Company Brusnika - The Brusnika Effect, TAC (Transport Accident Commission), Victoria - Towards Zero Road Safety Campaign: Meet Graham. Representing India on the list is S Subramanyeswar, chief strategy officer, Lowe Lintas. This year’s judging panels were comprised of top agency and marketing leaders. For more than 20 years, the Jay Chiat Awards for Strategic Excellence have celebrated the best in strategic thinking and recognized advertising professionals who develop breakthrough insights and initiate creative campaigns that inspire both consumers and business around the globe. A great Jay Chiat entry should capture breakthrough thinking that led to breakthrough execution. The 4A’s is committed to protecting the best interests of its members, their employees and the industry at large. Last year was a hugely successful awards program as the number and, more importantly, AY CHIAT AWARDS 2015 1 More Than a Costume HOW DOCTORS OF THE WORLD TURNED 2014’S MOST CONTROVERSIAL HALLOWEEN COSTUME INTO A DONATION DEVICE. Welcome to the 4A's StratFest & Jay Chiat Awards Facebook Group, a community dedicated to account planning and strategy in the advertising industry. McCann Worldgroup India has been named Agency of the Year after a dominating performance at the 4A’s Jay Chiat Awards. NEW YORK: A campaign for Under Armour created by Droga5 has won the Grand Prix at the 2015 Jay Chiat Awards for Strategic Excellence. For more information, please visit www.aaaa.org. TBWA\Chiat\Day/Los Angeles—Airbnb—Don’t Go There, Live There. The winners of the 19th annual 4A’s Jay Chiat Awards for Strategic Excellence were announced at the fifth annual 4A’s Strategy Festival. The Jay Chiat Awards celebrate the best strategic thinking and planning in advertising, media, and marketing around the world. DIGIXX AWARDS 2017; TRENDING TOPICS; Advertising. Welcome to the 4A's StratFest & Jay Chiat Awards Facebook Group, a community dedicated to account planning and strategy in the advertising industry. TBWA\Chiat\Day/Los Angeles and Starcom – "Airbnb - Don't Go There, Live There.” Bronze. 02/12/2020 18:32:56 1-888-992-3836 Free Membership Login. The Jay Chiat Awards set themselves apart by recognizing excellence in The Grand Prix, which is selected from the Gold winners, was awarded to Leo Burnett Melbourne for their strategy on the “Reword” campaign for Headspace. AY CHIAT AWARDS 2015 2 THIS IS A STORY OF STRATEGY IN REAL TIME. Silver Fallon, Bahamas Ministry of Tourism Honorable Mention Campbell-Ewald, Alltel (Wireless) In recognition of the enormous impact of the coronavirus crisis on the world and our industry, and of agencies’ focus on protecting their employees and supporting their clients’ business through these unprecedented challenges, the 4A’s has made the difficult decision to cancel the 2020 Jay Chiat Awards. Submissions from Australia, Brazil, Canada, China, Thailand, the United Kingdom, the United States and South Africa rose to the top of a record number of entries from across 10 categories. Contact: Kate Urbach Havas PR Tel. This website uses cookies to ensure you get the best experience on our website. Droga5 won the Grand Prix for its strategy on Under Armour, “I Will What I Want,” which was awarded Gold in the National Category. Choice of carrier has become a very rational decision. JAY CHIAT AWARDS 2015. It’s messy, iterative, cooperative, exciting and, in How could we bring more emotion into Winning Bronze at the 2017 Jay Chiat Awards, the campaign achieved a 29% increase in sales and recruited 372,000 new users, inspiring the competition to expand their own ranges. NEW YORK, Oct. 11, 2018 /PRNewswire/ -- The 4A's, the leading trade organization for marketing communications agencies, today announced the winners of its 2018 Jay Chiat Awards for Strategic Excellence at the 4A's StratFest conference in New York City.The Grand Prix, which is selected from the Gold award winners, was awarded to McCann Worldgroup India for its "5 Words That Make Toilets … About the 4A’s Jay Chiat Awards for Strategic Excellence Now in its 21st year, the Jay Chiat Awards are global awards recognizing the best strategic thinking in marketing, media and advertising around the world. Connection Strategy Gold. “This year’s award winners have made significant contributions to the discipline of strategic thinking across a variety of sectors, touching clients like Airbnb, L’Oréal Paris and Whirlpool,” said Marla Kaplowitz, president and CEO of the 4A’s. Once again, it’s time for the American Association of Advertising Agencies Jay Chiat Planning Awards, the only awards program in the United States that celebrates the contributions of Account Planning. NEW YORK—(Sept. 14, 2017)—Today, the 4A’s, the leading trade association representing the advertising agency business, revealed the winners of its 2017 Jay Chiat Awards for Strategic Excellence at the 4A’s Strategy Festival in New York City. Please contact awards@4As.org. Keeping our spirits up. Representing India on the list is S Subramanyeswar, chief strategy officer, Lowe Lintas. September 15, 2017 8:00 am Marketing & Communications Leo Burnett Melbourne Takes Home the Grand Prix Award NEW YORK —(Sept. 14, 2017)—Today, the 4A’s , the leading trade association representing the advertising agency business, revealed the winners of its 2017 Jay Chiat Awards for Strategic Excellence at the 4A’s Strategy Festival in New York City. For agencies that aspire to make a mark on the global stage with their performance, the Jay Chiat Awards are one among the best and toughest there is, in the realm of advertising. Today, the 4A's, the leading trade association representing the advertising agency business, revealed the winners of its 2016 Jay Chiat Awards for Strategic Excellence at the 4A's Strategy Festival in New York City. Its Benefits division insures more than 164,000 agency professionals, and the D.C. office advocates for policies that best support a thriving advertising industry. “We’re delighted to recognize these agencies for their outstanding achievements in strategizing how to take on both commercial and cultural challenges.”, “Every year we recognize the best strategic thinking across marketing, media and advertising, in an effort to recognize that a campaign, product or service is only as good as the idea and purpose that propels it,” said Mollie Rosen, executive vice president, agency relations and membership, of the 4A’s. 4A’s Reveals Winners of 2017 Jay Chiat Awards for Strategic Excellence By Marketing & Communications 09/15/2017 Today, the 4A’s, the leading trade association representing the advertising agency business, revealed the winners of its 2017 Jay Chiat Awards for Strategic … 917-575-9513 [email protected], ©2021 American Association of Advertising Agencies, Professional & Organizational Development. BBH London, Unilver (AXE\Lynx) SERVICE BRAND Best contribution of planning to a service brand that has been in the marketplace for more than two years. The global 4A's Jay Chiat Awards recognize the best strategic thinking in our industry. Learn more about the Jay Chiat Awards here: http://stratfest.aaaa.org/jaychiats/. 20072007 Jay Chiat Account Planning Awards Jay Chiat Account Planning Awards Grand Prix. He served in the United States Air Force.. It provides leadership, advocacy and training that empower agencies to innovate, evolve and grow. The Economic Aid to Hard-Hit Small Businesses, Nonprofits, and Venues... Save Your Agency-Client Relationships from Drowning in the Pandemic Sea, Changing Beauty and Personal Care Routines. 4A's StratFest & Jay Chiat Awards has 1,186 members. 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